Leadership and Organizational Transformation: Case Studies of Continental Airlines and PepsiCo
(1) Read the two written case study below – • Brenneman, G. 1998, ‘Right Away and All at Once: How We Saved Continental’, Harvard Business Review, 76(5), pp162-173. • Kim, W. and Mauborgne, 2003, ‘Tipping Point Leadership’ Harvard Business Review, April, pp. 60-69 (2) Watch the video case below • Conversation with PepsiCo CEO Indra …