Analyze international and external market factors, political factors, and cultural factors and usethis information to predict communication challenges that your organization could face when moving into the target market. You will also describe ways in whichthese challenges can be managed. Finally, you will describe your competitor’s media preferences and what your organization can offer to …
understand the difference between the global marketing and the international marketing while designing the strategy for the global company, Tesla. You have been hired as the marketing manager for Tesla. Select one country Tesla is currently not conducting business in and determine if you would employ a global marketing strategy or an international marketing strategy. …
Create a performance management plan for (Bright Appeal Limited) clothing company for the upcoming merger. Address, in detail and paragraph form, the following questions. What performance criteria will be used? Include specific examples. Who will conduct the appraisal, and will a standard or custom form be used? How often will appraisals be conducted, …
The impact of using chatbots in purchase intentions of Jordanian consumers
The impact of using chatbots in purchase intentions of Jordanian consumers
Reflect on the following questions in a minimum of 500 words.Question #1:Assess the usefulness of the SWOT framework in developing a market strategy. Provide an example of how you might use specific marketing research to formulate a strategic plan for your current or past place of employment. What marketing communication channels would be most useful …
Strategic Marketing PlanPart A: Environmental Analysis and SWOT Analysis(Due in Competency 1 Assessment)Company DescriptionDescribe the company you are designing the plan for. Include:• Mission Statement• Vision Statement• Product line description• Company information, such as the size of the companyEnvironmental AnalysisAnalyze the forces that affect the company and marketing efforts.Competitive ForcesAnalyze the company’s key competitors. You …
Marketing: Social, Mobile, And Analytics Competency Read More »
Respond to the following in a minimum of 500 words.Select a consumer-products company belonging to the Fortune 500.Search the Claritas Zip Code Lookup site for two different zip codes in an area with which you are familiar.Describe how the company’s key product and brand elements fit the needs of each of the markets described.Evaluate the …
Consumer-products company belonging to the Fortune 500 Read More »
Respond to the following in a minimum of 500 words.Select a consumer-products company belonging to the Fortune 500.Search the Claritas Zip Code Lookup site for two different zip codes in an area with which you are familiar.Describe how the company’s key product and brand elements fit the needs of each of the markets described.Evaluate the …
Consumer-products company belonging to the Fortune 500 Read More »
You are the digital marketing manager for your company, and your senior executives in Information Technology and Digital Marketing have assigned you the task of developing a 1 day company conference and workshop addressing the latest data privacy concerns, laws and training needed to ensure the company is up to speed with what’s going …
