Learning Goal: I’m working on a marketing strategies discussion question and need the explanation and answer to help me learn.
Q1. As a sales manager, share your thoughts on the situations or conditions in which (1) Team selling, (2) Telemarketing sales representatives , (3) trade shows would be part of your sales management strategy. List and discuss at least two supportive arguments in favor of using( 1) Team selling, (2) Telemarketing sales representatives , (3) trade shows as part sales strategy. – 6 points
Q2. Sales managers have an option to use Independent Representatives or Company employed salespeople. As per your understanding, share and discuss THREE advantages of using Independent sales Reps and TWO disadvantages of using Independent Sales Reps. – A total of five different Points are to be discussed – 4 points.
