Develop a 2000-word Case Study on a multinational enterprise of your
choice and include the following sections
• Brief history
• Impact of the recent Coronavirus Pandemic on its growth/ profitability
• Recommendation of solutions
Task 1: Brief History of the MNE
showing key data such as profits
revenues, customer size etc
C1: Exercise management of business projects
by evaluating the circumstances affecting a
business in the global business environment and
considering economic and financial frameworks,
relationshins with stakenolders. cultural and
social conditions in diferent countries
Task 2: Analysis of the impact of the
Coronavirus on the MNE and its growth/
Drofitabilitv and kev financials.
S.2. Compare the purposes of different types of
multinational organisations and businesses
operating in the global business environment and
categorise their stakeholders:
S.4. Demonstrate transfer of theoretical and
practical knowledge of the global business
environment to assess the impact of fiscal and
monetary policy, competition policy and other
regulatory mechanisms implemented in
ditterent
countries on multinational business organisations
and their activities and how global expansion
decisions are taken in View or Such Dolicies.
Task 3: Evaluate and recommend
solutions for the MNE to overcome the
issues from the pandemic
C.3. Solve problems related to global business
operations in complex situations by transferring
advanced knowledge about the globalisation and
global business environment;
JS.2. Make judgements on how global business
environment affects businesses and on the significance
of the global factors that shape business operations;
JS.4. Formulate practical and theoretical responses to
alba environment circumstances
