Communication with consumers through our marketing mix

Responses to Other Students: Respond to at least 4 of your fellow classmates with at least a 100–200-word reply about their Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:
• What did you learn from your classmate’s posting?
• What additional questions do you have after reading the posting?
• What clarification do you need regarding the posting?
• What differences or similarities do you see between your posting and other classmates’ postings?

• What was your most significant learning in this course?
Honestly, I have enjoyed this class and obtained so much useful great information to be able to understand marketing and how to market a business in every aspect as well as the steps in doing so! I can’t even pick one week that was better than the rest . I feel they were all great and they were very informative to help build a business weather it be online or a store front business! Week one was great because it helped us get the understanding foundation of marketing and differences and best way to develop our marketing for a business. From informing us on paid advertising, earned advertising and helping us know the marketing mix to be able to do any kind of marketing campaigns needed for a business. This unit also introduces public relations and advertising strategies and why they are needed and their impacts. For the second week, we got into the objectives, communication with consumers through our marketing mix , as well as branding an consumer behavior which helps us understand our customers to know what their needs and wants are.
Also, in week two we got to dip into the management aspects of these marketing strategies and objectives to help a business grow by using the techniques of advertising and public relations. I feel these two weeks I learned a great foundation and made be have better understanding between the two with differences and best way to benefit in using both ways within a business. When it came to week three I was familiar with some things like SWOT analysis due to prior classes and competition within the business. One my favorite parts in week four was the steps in using these methods , how to communicate what I want them to know about the brand and services or products . The project and learning about the brand being a leader or a follower was very great insight. I totally had different perspectives on this until our lesson. To me I thought follower was a brand that came out after the leader and copied some the ideas which was not the case even company that was second could have become a leader which was great to learn.
So when it came to this class I feel it was great class for me to have to take to add to the marketing parts I had already known ! Without this course I would missed out on a lot of marketing options when it came to public relations because I was never told in detail what or how good it helps with a company only negative aspects of public relations . I would of loved to have this class longer I’m sure there is much more to this that was lacked due to short period of time! I feel that the individual project some were helpful but some of the things we were required to do just made no sense but overall they were great very hard to do on mobile. I feel this class was doable but when came to the formats this class was not mobile friendly causes me issues on being late with assignments due to no computer access! Other than that everything else was fabulous!

• How did participating in discussions help your understanding of the subject matter? Is anything still unclear that could be clarified?

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