This week, we have learned that companies that are able to create value for stakeholders are able to improve profitability. For example, we learned that Patagonia is a market leader in outdoor gear due in part to its attention to stakeholders and a focus on social responsibility. Review this week’s reading assignment to learn more about Patagonia.
Describe the characteristics of a company that you prefer to buy a product or service from.
What are some characteristics of a company you would NOT buy a product or service buy from?
