The purpose of this assignment is to report on the challenges and opportunities for revenue support to the sport in your selected sector.
Step 1: Choose a sector as the basis of your report
Choose a sport sector: government, professional or non-profit.
Step 2: Conduct further research
Identify all the key opportunities and challenges to acquiring revenue (funding) in that sector. Explain why and how funding can be more specific to the
sector, due to the nature of that sector.
This will raise ideas which you can use to orientate your research for your report.
Note: The assignment should reflect the principles of scholarly work and you will need to demonstrate that adequate research has been undertaken. The
evidence will be in the quality of your academic sources. Refer to the ‘Supporting resources’ section of this page for guides to help with researching and
judging academic sources.
Step 3: Familiarise yourself with the requirements
Take a look at the Assignment criteria for more detail on how your report will be assessed. Keep it handy as you write your report.
Step 4: Write your draft report
In your report, you will need to:
1- Outline the key features of the sector you have chosen and the way funding is spent (investment in capital development/recurrent and operating activities).
2- Identify all key opportunities and challenges for revenue in your selected sector, referring to real examples to support your ideas.
3- Link this to the different business models/structures that may apply as a result.
4- Explain links to the particular sport sector and give real examples (e.g. professional sport clubs are more likely to get revenue from gate receipts
because…).
5- Use theory, case studies and real examples to illustrate your points.
If you are struggling at the first draft stage, ask yourself:
Are your ideas and arguments clear? Do you have sufficient evidence?
Where are the gaps?
Step 5: Finalise and submit your report
Take a break before you review your draft, use a printed copy, read it out loud or get someone else to check your work. Check your grammar and spelling
before you submit.
Ensure that any research used in your report has been referenced correctly using APA 7 style.
