“The Tipping Point”

 

 

Most people in business on most days deal with company tactics and decision at a level that is not strategic. However, every decision made by every employee in a company utilizes impacts excess strategy for that company. As pointed out by Malcolm Gladwell in his book, “The Tipping Point”, it is a collection of thousands of decisions all aimed in relatively the same direction, the can lead a company to the achievement of a strategy”. How can you decide what type of decision is strategic? In your discussion, bring in articles or research from various sources to justify your position on this topic.

 

 

 

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