Develop a collection concept for capsule spring summer collection 2023 – Please consider the WGSN trend colors for 2022. These colors should play an important role for the collection. Segment: You can choose either women, men or young fashion
1. Topic
Develop a collection concept for a capsule collection spring/summer 2023
2. Task
Please consider the WGSN trend colors for 2023. These colors should play an important role for the collection. Segment: You can choose either women, men or young fashion. Scope: about 10-15 different pieces of clothing
3. Requirements for the final product
Story of the collection (narrative)
– Competitors’ analysis
– Target market, target pricing, target customer
– Key Items and Key Looks of spring/ summer 22
– Storyboard
– Mood board
– Color board
– Fabric board
– Collection board
– Drawings for each item
– Development of a look book for press and retail