Learning Goal: I’m working on a marketing discussion question and need the explanation and answer to help me learn.
Write the definitions of SEO, Landing page optimization, and Pay-per-click. Give specific examples of each of the three concepts. Also discuss how the three concepts of traffic building are inter-related. (Refer to chapter 7 of the textbook.)
Please write me roughly 300 words on this, be as insightful as possible, and quote textbook as much as possible.
