As a marketer, you will face many marketing challenges and develop solutions. Marketing research helps you test if your solution works. In this project, develop a solution for a marketing problem of a brand you are familiar with – and think of a research plan for checking whether your solution works.
What is your favorite brand?
What is the marketing problem of your favorite brand? (150 words)
Suggest a solution (200 words)
How do you check whether your solution works? (150 words)