What are some drawbacks and risks to a broad generic business strategy? To a focused strategy? Identify a company you know that has a business strategy that is too broad and generic in nature, or too focused. Explain your rationale.
What are some drawbacks and risks to a broad generic business strategy? To a focused strategy? Identify a company you know that has a business strategy that is too broad and generic in nature, or too focused. Explain your rationale.
