https://harbert.auburn.edu/binaries/documents/center-for-ethical-organizational-cultures/cases/uber.pdf
US letter size, double-spaced, 12-point Times New Roman with one-inch margins all around. Do not repeat the questions in your case paper
1. Please use the facts in the case article to describe the business model of Uber. Also explain how the Uber business model is different from the business model used by traditional taxi companies.
2. What are the external opportunities and threats confronting Uber?
3. What internal strengths and weaknesses does Uber have?
