• Using the Ansoff Matrix what are the key opportunities?
o Do Nothing
o Market Penetration?
o Product Development?
o New Markets?
o Diversification?
o Related / Unrelated?
• What are the key risks associated with the above options?
• Using the Ansoff Matrix what are the key opportunities?
o Do Nothing
o Market Penetration?
o Product Development?
o New Markets?
o Diversification?
o Related / Unrelated?
• What are the key risks associated with the above options?
