This assignment will focus on the non-profit organization Khan Academy as an exemplar to discuss product, branding, and pricing aspects.
1) Discuss the product and branding strategies the Khan Academy has taken to become a global, customer-centric company. How do product pricing elements impact the construction of its current brand image?
2) If you were a senior manager at Khan Academy, what suggestions would you offer to continue its innovative product and brand approached and sustain its performance? You can take into its consideration its nonprofit status and/or suggest adjustments to this status.
Your response should not exceed 500 words. At least one APA citation is required.
