Review the market segmentation, targeting, an positioning strategy (STP) of your organization (place of employment). How can market segmentation be useful for the organization? On what factors do you suggest the organization base its market segmentation? How can the organization benefit from the market segment it pursues? Identify and discuss the targeting strategy that is ideal for the organization based on the segmentation strategy. Lastly, discuss the strategic positioning of the organizational offerings; does strategy make good marketing management sense or not; explain.
