Global Marketing Distribution Channels

 

 

How has the importance of global marketing changed in the last decade and which changes can be expected due to the current situation? Reflect on at least five theories/models and bring at least five practical examples (pay attention to correct citation). Highlight each theory/example (around 700 words)
Dumping
Price Fixing
Countertrade
Global Marketing Distribution Channels
Peer-to-peer marketing

 

 

 

 

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